Malabar Gold & Diamonds, one of the world’s largest and most trusted Gold & Diamonds jewellery retailer has launched their latest, exquisite lightweight jewellery collection – ZOUL, a contemporary fine jewellery collection created for women who see jewellery as part of their everyday identity, not something reserved only for occasions. ZOUL is designed to move with the day’s natural flow across work, social plans, and personal moments, offering pieces that feel current, refined, and easy to live in.
ZOUL is a refined expression of minimal elegance and modern individuality. Rooted in a clean, intentional design philosophy, each piece is crafted to seamlessly integrate into everyday wardrobes while maintaining a distinctive point of view. The collection offers a spectrum of expressive styles designed to transition effortlessly through long days and evolving schedules, empowering wearers with sheer confidence. Whether styled as a singular, understated accent or layered for a more curated statement, ZOUL adapts fluidly to personal mood and aesthetic.
Meticulously crafted in 14KT and 18KT gold and set with natural diamonds, ZOUL elevates fine jewellery standards into the realm of everyday luxury. Emphasizing lightweight construction and refined detailing, the collection combines comfort with sophistication. It is underpinned by the established craftsmanship and rigorous quality benchmarks of Malabar Gold & Diamonds, ensuring precision in finish, integrity of materials, and excellence in execution across every piece.
The collection spans a contemporary set of daily-wear essentials, including diamond pendants, stud earrings, rings, bracelets, modern gold chains, and other easy-to-style silhouettes designed to sit comfortably across the day. The intent is simple: jewellery that complements the many roles and settings a woman moves through, without asking her to “save it” for a special moment.
Commenting on the launch, Mr. M.P. Ahammad, Chairman, Malabar Group, said, “ZOUL is a tribute to the spirit of women: confident, self-driven, and expressive in their own unique ways. Created to complement the many roles she balances each day, the collection blends effortless comfort with contemporary elegance, making it a natural extension of her lifestyle. With ZOUL, we embrace evolving aspirations while staying rooted in the trust, quality, and craftsmanship that define Malabar Gold & Diamonds.”
The launch is supported by a contemporary TVC set across women’s work, social, and personal moments, showcasing pendants, rings, bracelets, and gold chains styled for daily wear.
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At Golden Girls Awards 2025, Bengaluru, Ms. Reena Shukla (Director – Bajaj Overseas Ltd, Heera Zhaveraat) was honoured by The Jewellers’ Association, Bengaluru (JAB) for 20+ years of contribution to the Gem & Jewellery industry.
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