Maharashtra’s beloved jewellery brand PNG Jewellers launched its much-awaited festival IP, the “Mangalsutra Mahotsa 2023”. This campaign aims to celebrate the everlasting beauty and tradition embodied by the Mangalsutra, a symbol of marital bliss and commitment for women. The festival began on the 15th of July across all its stores in Maharashtra and Goa and will continue to run till the 31st of August 2023. Customers can also explore the collection and make their purchases online through the PNG Jewellers website.
This year’s Mangalsutra Mahotsav introduces a stunning collection of 2 in 1 Flip Mangalsutras that encapsulate two entirely different looks for every woman. Each front and back design is more captivating than the last one. With this unique innovation, one can pick a Mangalsutra and adorn two distinct looks, ensuring versatility and elegance in everyday style, from contemporary and modern to traditional and artisanal.
The Mangalsutra holds great significance in Indian culture, representing the sacred bond of marriage. It not only upholds age-old traditions but also adds a celestial allure to a woman’s appearance. To celebrate this symbol of marriage that also adds to a woman’s style, PNG Jewellers presents an extensive collection of over a 1000 Mangalsutra designs across all its stores in India.
Over the next 45 days this Mahotsav will provide an exclusive opportunity for jewellery enthusiasts across Maharashtra and Goa to explore and own these exceptional pieces. During this period, PNG Jewellers is offering Upto 25% off on making charges for Gold Mangalsutras and Upto 50% off on making charges for Diamond Mangalsutras.
Additionally, in anticipation of Adhik Maas on 18th July, PNG Jewellers has also launched the “Nath Bandhi Chandi” campaign. As part of this campaign, customers can enjoy great variety of products in silver articles as well adding more value to their jewellery shopping experience.
“At PNG Jewellers, we believe in preserving traditions while embracing innovation. With the Mangalsutra Mahotsav, we have curated an extraordinary collection of Mangalsutra designs, including the revolutionary Flip Mangalsutra that offers our customers the opportunity to showcase their style and grace depending on how they want to look and feel in a particular ensemble. PNG Jewellers has always been at the forefront of innovation and this is another testament to that fact. We expect to cater to a huge number of people who wait through the year for the MangalSutra Mahotsav over the next 45 days!” said Dr. Saurabh Gadgil, Chairman and Managing Director at PNG Jewellers.
Heera Zhaveraat (HZ International) A Diamond, Watch and Jewellery Trade Promotion Magazine provide dealers and manufactures with the key analytical information they need to succeed in the luxury industry. Pricing, availability and market information in the Magazine provides a critical edge.
