NFL icon Tom Brady made a bold statement at Super Bowl LIX as he chose to wear Jacob & Co’s iconic Caviar Tourbillon in Yellow Sapphires, a striking $740,000 timepiece. More than just an accessory, the opulent watch underscored Brady’s legendary status, seamlessly blending precision, luxury, and star power.
The Caviar Tourbillon adds a new level of brilliance to Brady’s Super Bowl ensemble. This horological masterpiece features the exclusive manually winding Caliber JCBM05, a one-minute flying tourbillon, housed in a 47mm polished 18K yellow gold case. The watch perfectly exemplifies Jacob & Co.’s mastery in both design and engineering.
“Tom Brady is the epitome of excellence, both on and off the field,” said Benjamin Arabov, CEO of Jacob & Co. “We’re thrilled to see him wearing one of our most prestigious timepieces on the biggest stage in sports. The Caviar Tourbillon embodies the precision, luxury, and innovation that define Jacob & Co. We’re honored to have him represent the artistry and craftsmanship behind every piece we create.”
As Brady lent his voice to the most anticipated sporting event of the year, choosing Jacob & Co.’s exceptional timepiece highlighted his unparalleled sense of style and his affinity for timeless luxury and innovation.
Offical Facebook account of heerazhaveraat.com, homepage for Trade News, Articles and Promotion of D
Delhi Jewellery & Gem Fair is back with its 14th edition of North India’s iconic B2B jewellery expo! 💎
📅 26–28 September 2026
📍 Bharat Mandapam, New Delhi
Connect, discover and explore new opportunities across the jewellery industry.
Heera Zhaveraat (HZ International) A Diamond, Watch and Jewellery Trade Promotion Magazine provide dealers and manufactures with the key analytical information they need to succeed in the luxury industry. Pricing, availability and market information in the Magazine provides a critical edge.
